Description
Intercultural communication
Book Summary
This work offers a rigorous and up-to-date introduction to the study of intercultural communication, a field of growing scientific and social relevance. Miquel Rodrigo Alsina analyzes the communicative processes that occur between people from different cultures, addressing the challenges and opportunities that arise in contexts of diversity. The reader will find a solid theoretical framework and conceptual tools to understand and manage intercultural interactions in a globalized world.
What is it about?
The book examines intercultural communication as a complex phenomenon that goes beyond the simple exchange of information between individuals of different backgrounds. Rodrigo Alsina explores how cultural differences influence the perception, interpretation, and production of messages, as well as the construction of identities and relationships. The work addresses fundamental issues such as stereotypes, prejudices, the negotiation of meanings, and strategies for effective and respectful communication in multicultural environments. It is presented as an essential tool for understanding communicative challenges in an increasingly interconnected society.
Main themes
- Definition and theoretical foundations of intercultural communication.
- Influence of culture on communication and perception processes.
- Analysis of stereotypes, prejudices, and ethnocentrism in intercultural interaction.
- Strategies for intercultural communicative competence and conflict management.
- Intercultural communication in the context of globalization and migration.
Who is it recommended for?
This book is aimed at students and professionals in communication, sociology, anthropology, and the social sciences in general. It is also of great use to educators, intercultural mediators, workers in multicultural contexts, and anyone interested in understanding the mechanisms underlying interactions between cultures.
What this book provides
- Provides a solid and updated theoretical basis on intercultural communication.
- Helps develop a critical and reflective look at one's own communicative practices in diverse contexts.
- Offers conceptual tools to analyze and improve intercultural relations.
- Facilitates the understanding of communicative challenges in a globalized world.
- Constitutes a key reference in Spanish for the study of this discipline.
Technical specifications
- Author: RODRIGO ALSINA, MIQUEL
- Publisher: ANTHROPOS EDITORIAL
- Language: Spanish
- Topic: LITERARY ESSAYS, SOCIETY AND SOCIAL SCIENCES, MEDIA STUDIES
- Collection: NO COLLECTION
- Weight: 323 g
Editorial review
This is an introductory reference work in the Spanish-speaking world for those who wish to delve into the study of intercultural communication. Its academic approach and clarity of exposition make it a valuable resource both for university education and for professional practice in diverse environments. The book fills a significant editorial gap and offers the reader the essential keys to navigate the complexity of contemporary cultural interactions.