{"product_id":"9788496774124","title":"ANTIQUE PACKAGING PERSONAL COLLECTION BY JOSEPH M. GARROFE","description":"\u003ch2\u003eANTIQUE PACKAGING PERSONAL COLLECTION BY JOSEPH M. GARROFE\u003c\/h2\u003e\n\u003ch3\u003eBook summary\u003c\/h3\u003e\n\u003cp\u003eAntique Packaging is a visual compendium that brings together a carefully curated selection of vintage packaging from private collections. The work offers a journey through boxes from past eras that have left their mark on the present, standing out primarily for the types of imagery and graphic elements applied to each one. Born from the romanticism of a few collectors, this publication serves as a source of inspiration for contemporary designers and creatives seeking a look at packaging classics.\u003c\/p\u003e\n\u003ch3\u003eWhat is it about?\u003c\/h3\u003e\n\u003cp\u003eThe book goes beyond a simple collection of vintage packaging. It is structured as a visual catalog documenting graphic design applied to boxes and containers from other eras. Each page shows examples of how illustration, typography, and graphic composition were used to communicate with and attract the consumer. The work is the result of the passion of private collectors, which gives it an authentic and unusual character. Its purpose is to serve as a reference work, offering a repertoire of styles and graphic solutions that can inspire current design professionals.\u003c\/p\u003e\n\u003ch3\u003eMain topics\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eGraphic design applied to historical packaging.\u003c\/li\u003e\n\n\u003cli\u003eEvolution of graphic resources in containers and packaging.\u003c\/li\u003e\n\n\u003cli\u003eCollecting everyday objects with aesthetic and historical value.\u003c\/li\u003e\n\n\u003cli\u003eVisual inspiration from classic packaging aesthetics.\u003c\/li\u003e\n\n\u003cli\u003eGraphic documentation of the material culture of consumption.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eWho is it recommended for?\u003c\/h3\u003e\n\u003cp\u003eThis book is especially suitable for graphic designers, advertising creatives, visual artists, and design students looking for historical references for their projects. It will also be of great interest to collectors of vintage objects, lovers of graphic design history, and marketing professionals who wish to understand the evolution of visual communication in packaging.\u003c\/p\u003e\n\u003ch3\u003eWhat this book provides\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eA unique visual archive of vintage packaging that is hard to find in other publications.\u003c\/li\u003e\n\n\u003cli\u003eDirect inspiration through real examples of historical graphic design.\u003c\/li\u003e\n\n\u003cli\u003eA perspective on the aesthetics and graphic resources of past eras.\u003c\/li\u003e\n\n\u003cli\u003eReference material for design projects that require vintage or classic references.\u003c\/li\u003e\n\n\u003cli\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTechnical specifications\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003ePublisher: INDEX\u003c\/li\u003e\n\n\u003cli\u003eSubject: ENGRAVINGS AND THE ART OF ENGRAVING, OTHER FORMS OF GRAPHIC ART\u003c\/li\u003e\n\n\u003cli\u003eCollection: FONDO\u003c\/li\u003e\n\n\u003cli\u003ePublication date: November 2008\u003c\/li\u003e\n\n\u003cli\u003eNumber of pages: 400\u003c\/li\u003e\n\n\u003cli\u003eWeight: 125 g\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eEditorial review\u003c\/h3\u003e\n\u003cp\u003eAntique Packaging distinguishes itself by offering visual material that is rarely accessible, the result of private collections. Its main value lies in being a source of direct inspiration for graphic design professionals by showcasing aesthetic solutions and communication resources from the past. The work fulfills its objective of being a reference compendium, although its approach is eminently visual and documentary, without delving into the historical or technical context of the packaging. It is especially useful for those seeking classic graphic ideas and references.\u003c\/p\u003e","brand":"INDEX","offers":[{"title":"Default Title","offer_id":53404964127067,"sku":"9788496774124","price":28.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1018\/0650\/6331\/files\/978849677412.jpg?v=1781821243","url":"https:\/\/kalamobooks.com\/en\/products\/9788496774124","provider":"Kalamo Books","version":"1.0","type":"link"}