{"product_id":"9788494628917","title":"The odyssey of the book: the digital transition","description":"\u003ch2\u003eThe Odyssey of the Book: The Digital Transition\u003c\/h2\u003e\n\u003ch3\u003eBook Summary\u003c\/h3\u003e\n\u003cp\u003eThis essay offers a practical and reflective guide to understanding the transformation that the digital age has imposed on the book industry. Antonio Pérez-Adsuar Belso analyzes how authors, publishers, booksellers, and librarians can adapt to a new cultural paradigm where the 21st-century reader demands content in different ways. Far from focusing solely on the success or failure of the e-book, the work delves into the cultural mutation triggered by networks and proposes a refoundation of the sector. It includes practical worksheets with exercises for designing an action plan for editorial projects, becoming an essential manual for navigating the digital transition.\u003c\/p\u003e\n\u003ch3\u003eWhat is it about?\u003c\/h3\u003e\n\u003cp\u003eThe book addresses the crisis and the opportunity that digitalization represents for all professionals in the publishing world. It starts from a key question: how can authors and other book agents survive when fewer and fewer people are willing to pay for content? The answer is not found in a simple technology, but in a change of cultural paradigm. The work examines how social networks, new consumption habits, and free content have redefined the relationship between the creator and their audience. Through clear analysis, the author breaks down the challenges of digital distribution, visibility in a saturated market, and the need to reinvent business models. In addition, it provides concrete tools, such as practical worksheets and exercises, so that the reader can apply these concepts to their own editorial project, whether as a new writer, an editor looking for an update, or a librarian attentive to new demands.\u003c\/p\u003e\n\u003ch3\u003eMain Topics\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eDigital transformation of the book industry and cultural paradigm shift.\u003c\/li\u003e\n\n\u003cli\u003eSurvival and reinvention strategies for authors, publishers, booksellers, and librarians.\u003c\/li\u003e\n\n\u003cli\u003eAnalysis of the new 21st-century reader, their preferences, and their relationship with digital content.\u003c\/li\u003e\n\n\u003cli\u003eEditorial business models in the era of networks and free content.\u003c\/li\u003e\n\n\u003cli\u003ePractical methodology to define an action plan in digital editorial projects.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eWho is it recommended for?\u003c\/h3\u003e\n\u003cp\u003eThis book is aimed at authors seeking to publish their text who wish to understand the current digital ecosystem. It is also an essential read for publishers and booksellers who need to update their offerings and adapt their commercial strategies. Likewise, it is of great use to librarians interested in the new demands of their community and to any professional in the sector who wants to start or consolidate their path in the digital realm of the book.\u003c\/p\u003e\n\u003ch3\u003eWhat this book contributes\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eA clear roadmap for understanding and facing the challenges of digitalization in the publishing world.\u003c\/li\u003e\n\n\u003cli\u003ePractical tools and applicable exercises to design an action plan for editorial projects.\u003c\/li\u003e\n\n\u003cli\u003eAn updated perspective on the behavior of the contemporary reader and their new demands.\u003c\/li\u003e\n\n\u003cli\u003eAnalysis of the opportunities offered by the digital transition beyond the e-book.\u003c\/li\u003e\n\n\u003cli\u003eKeys to the professional reinvention of authors and book agents in a constantly changing market.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eTechnical Specifications\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eAuthor: Pérez-Adsuar Belso, Antonio\u003c\/li\u003e\n\n\u003cli\u003ePublisher: Editorial Diéresis, S.L.\u003c\/li\u003e\n\n\u003cli\u003eLanguage: Spanish\u003c\/li\u003e\n\n\u003cli\u003eSubject: Literary essays, Literature: history and criticism, Society and culture: general, Digital lifestyles\u003c\/li\u003e\n\n\u003cli\u003eCollection: DIGITAL CHALLENGES\u003c\/li\u003e\n\n\u003cli\u003eBinding: Paperback\u003c\/li\u003e\n\n\u003cli\u003ePublication date: May 2017\u003c\/li\u003e\n\n\u003cli\u003eNumber of pages: 180\u003c\/li\u003e\n\n\u003cli\u003eWeight: 245 g\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eEditorial Review\u003c\/h3\u003e\n\u003cp\u003ePérez-Adsuar Belso's work is presented as a pertinent and necessary analysis at a time of uncertainty for the publishing sector. Its value lies in combining deep cultural reflection on the paradigm shift with practical, applicable guidance. Far from being a mere diagnosis, the book offers concrete tools that facilitate decision-making, making it a useful resource for both established professionals and those starting out in the world of books. The inclusion of practical worksheets with exercises distinguishes it from other essays in the same field, providing a didactic and action-oriented approach.\u003c\/p\u003e","brand":"EDITORIAL DIÉRESIS, S.L.","offers":[{"title":"Default Title","offer_id":53407425298779,"sku":"9788494628917","price":15.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1018\/0650\/6331\/files\/978849462891.jpg?v=1781855374","url":"https:\/\/kalamobooks.com\/en\/products\/9788494628917","provider":"Kalamo Books","version":"1.0","type":"link"}