{"product_id":"9788494103155","title":"FOOTPRINTS. BUILDING VALUE FROM WITHIN THE COMPANY","description":"\u003ch2\u003eFOOTPRINTS. BUILDING VALUE FROM WITHIN THE COMPANY\u003c\/h2\u003e\n\u003ch3\u003eBook Summary\u003c\/h3\u003e\n\u003cp\u003eThis book invites us to rethink the role of the company beyond financial results. Rafael Andreu proposes a comprehensive approach where individuals learn and transform through their work activity, leaving \"footprints\" that transcend the financial. A work that challenges entrepreneurs, managers, and employees to build organizations that generate personal, professional, and social value, without renouncing profitability.\u003c\/p\u003e\n\u003ch3\u003eWhat is it about?\u003c\/h3\u003e\n\u003cp\u003eThe author starts from a fundamental premise: measuring business success solely in monetary terms is incomplete and unnatural. Every business activity leaves a footprint on people, a learning experience they take with them that affects their holistic development. The book proposes a model where the company not only produces goods and services, but also contributes to human and social growth. Through deep reflection, Andreu invites us to discover the shared responsibilities among all actors in the business ecosystem to build more conscious and sustainable organizations.\u003c\/p\u003e\n\u003ch3\u003eMain themes\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eBusiness value beyond the economic\u003c\/li\u003e\n\n\u003cli\u003eSocial and human impact of corporate activity\u003c\/li\u003e\n\n\u003cli\u003eShared responsibility between managers, employees, and citizens\u003c\/li\u003e\n\n\u003cli\u003eOrganizational learning and personal development\u003c\/li\u003e\n\n\u003cli\u003eBuilding companies with purpose and social awareness\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eWho is it recommended for?\u003c\/h3\u003e\n\u003cp\u003eAimed at entrepreneurs, managers, business professionals, and students of administration and management. It is also of interest to anyone seeking to understand how organizations can generate a positive impact on society without sacrificing their economic viability.\u003c\/p\u003e\n\u003ch3\u003eWhat this book contributes\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eA humanistic and social perspective on business management\u003c\/li\u003e\n\n\u003cli\u003eConceptual tools to rethink the company's purpose\u003c\/li\u003e\n\n\u003cli\u003ePractical reflections to integrate personal and professional values\u003c\/li\u003e\n\n\u003cli\u003eAn approach that reconciles profitability with human development\u003c\/li\u003e\n\n\u003cli\u003eKeys to building more responsible and sustainable organizations\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eTechnical specifications\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eAuthor: Rafael Andreu\u003c\/li\u003e\n\n\u003cli\u003ePublisher: Edicions Dau S L\u003c\/li\u003e\n\n\u003cli\u003eLanguage: Spanish\u003c\/li\u003e\n\n\u003cli\u003eSubject: Society and culture, sociology and anthropology, social services and welfare, criminology, politics and government, economics, business and management\u003c\/li\u003e\n\n\u003cli\u003eCollection: Non-series\u003c\/li\u003e\n\n\u003cli\u003ePublication date: October 2014\u003c\/li\u003e\n\n\u003cli\u003eNumber of pages: 164\u003c\/li\u003e\n\n\u003cli\u003eWeight: 318 g\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eEditorial review\u003c\/h3\u003e\n\u003cp\u003eA necessary work in the current context where companies are seeking to reconcile profitability with social purpose. Andreu offers a mature and well-founded reflection that invites us to question traditional management paradigms. His approach, far from dogmas, is useful both for those who lead organizations and those who participate in them from any role. A book that adds depth to an increasingly relevant debate in the business world.\u003c\/p\u003e","brand":"EDICIONS DAU S L","offers":[{"title":"Default Title","offer_id":53407417368923,"sku":"9788494103155","price":21.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1018\/0650\/6331\/files\/978849410315.jpg?v=1781855188","url":"https:\/\/kalamobooks.com\/en\/products\/9788494103155","provider":"Kalamo Books","version":"1.0","type":"link"}