{"product_id":"9788493582906","title":"LQR","description":"\u003ch2\u003eLQR\u003c\/h2\u003e\n\u003ch3\u003eBook Summary\u003c\/h3\u003e\n\u003cp\u003eThis essay examines the everyday language of politics and the media, revealing the ideological weight hidden in seemingly neutral expressions. Eric Hazan analyzes how certain words and phrases, when repeated systematically, shape collective thought and naturalize a worldview that serves the established power. A brief and sharp work for critical readers seeking to understand the mechanisms of contemporary propaganda.\u003c\/p\u003e\n\u003ch3\u003eWhat is it about?\u003c\/h3\u003e\n\u003cp\u003eEric Hazan dismantles current public discourse to show that language is not innocent. Set phrases, terms borrowed from English, euphemisms, and slogans that saturate daily news create a mental framework that limits debate and shuts down real political alternatives. The book covers key expressions—from \"modernization\" to \"common sense\"—to expose their true function: to impose a neoliberal agenda and neutralize dissent. Each brief chapter functions as a piece of a discursive machinery that the author invites us to recognize and question.\u003c\/p\u003e\n\u003ch3\u003eMain themes\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eCritical analysis of contemporary political and media language\u003c\/li\u003e\n\n\u003cli\u003eMechanisms of propaganda and consensus-building in democratic societies\u003c\/li\u003e\n\n\u003cli\u003eNeoliberal ideology implicit in everyday vocabulary\u003c\/li\u003e\n\n\u003cli\u003eRelationship between power, discourse, and dominant thought\u003c\/li\u003e\n\n\u003cli\u003eIntellectual resistance through the deconstruction of public language\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eWho is it recommended for?\u003c\/h3\u003e\n\u003cp\u003eFor readers interested in politics, sociology, and communication; students and professionals in the social sciences, journalism, or philosophy; and anyone wishing to develop a critical perspective on the information they consume daily. Especially useful for those seeking tools to identify discursive manipulation beyond the headlines.\u003c\/p\u003e\n\u003ch3\u003eWhat this book provides\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eKeys to identifying the ideological weight in the everyday language of politicians and the media\u003c\/li\u003e\n\n\u003cli\u003eA method of critical reading applicable to any public discourse\u003c\/li\u003e\n\n\u003cli\u003eDeep understanding of how social consensus is manufactured through language\u003c\/li\u003e\n\n\u003cli\u003eTools to defuse commonplaces and empty arguments\u003c\/li\u003e\n\n\u003cli\u003eA lucid perspective on the relationship between power and communication today\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eTechnical specifications\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e HAZAN, ERIC\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e LA OVEJA ROJA\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e Spanish\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eSubject:\u003c\/strong\u003e LITERARY ESSAYS, REFERENCE, INFORMATION AND INTERDISCIPLINARY SUBJECTS, COMMUNICATION STUDIES, POLITICS AND GOVERNMENT\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eCollection:\u003c\/strong\u003e ESSAY\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eNumber of pages:\u003c\/strong\u003e 136\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 184 g\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eEditorial review\u003c\/h3\u003e\n\u003cp\u003eA brief but incisive essay that more than fulfills its purpose: to unmask the invisible propaganda that permeates public discourse. Eric Hazan demonstrates that words are not neutral tools, but ideological weapons. His direct style and his ability to condense complex analyses into a few pages make this an essential read for those who want to understand how language conditions our perception of what is possible and desirable in politics. A work that invites you to read between the lines of every day's headlines.\u003c\/p\u003e","brand":"LA OVEJA ROJA","offers":[{"title":"Default Title","offer_id":53406754406747,"sku":"9788493582906","price":12.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1018\/0650\/6331\/files\/978849358290.gif?v=1781840309","url":"https:\/\/kalamobooks.com\/en\/products\/9788493582906","provider":"Kalamo Books","version":"1.0","type":"link"}