{"product_id":"9788413565798","title":"L'AVUI: 50 YEARS, 11 DIRECTORS","description":"\u003ch2\u003eL'AVUI: 50 YEARS, 11 EDITORS\u003c\/h2\u003e\n\u003ch3\u003eBook Summary\u003c\/h3\u003e\n\u003cp\u003eThis volume commemorates the fiftieth anniversary of the newspaper \u003cem\u003eAvui\u003c\/em\u003e through the eyes of its eleven editors-in-chief. A collective and plural work that gathers the experiences, challenges, and management keys of each of the individuals who led the first Catalan-language newspaper of the post-war era. From its origins in the midst of the dictatorship to its consolidation in democracy and adaptation to the digital environment, the reader will discover the inner history of a journalistic and national project fundamental to Catalan culture.\u003c\/p\u003e\n\u003ch3\u003eWhat is it about?\u003c\/h3\u003e\n\u003cp\u003eThe book offers a historical and personal journey through the five decades of the newspaper \u003cem\u003eAvui\u003c\/em\u003e, told in the first person by its editors. Each chapter addresses the political, social, and technological circumstances that marked each stage: from its founding in a context of Francoist repression to the fight for linguistic normalization in the media, including economic crises and digital transformations. The work not only recounts facts, but also conveys the emotions, difficult decisions, and strategic visions of those who piloted the newspaper during key moments. It is the second installment of a four-volume collection that will also analyze the role of \u003cem\u003eAvui\u003c\/em\u003e in Catalan society, its business venture, and the profiles of its founders.\u003c\/p\u003e\n\u003ch3\u003eMain Topics\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eHistory of journalism in Catalan from the transition to the present day\u003c\/li\u003e\n\n\u003cli\u003eFirst-hand accounts from the eleven editors on managing a landmark newspaper\u003c\/li\u003e\n\n\u003cli\u003eThe role of the press in the linguistic and cultural normalization of Catalonia\u003c\/li\u003e\n\n\u003cli\u003eAdaptation of traditional journalism to new technologies and the digital context\u003c\/li\u003e\n\n\u003cli\u003eThe collective memory of a publishing project key to Catalanism\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eWho is it recommended for?\u003c\/h3\u003e\n\u003cp\u003eThis book is aimed at readers interested in the recent history of Catalonia, journalism, and communication. It is also for professionals in the sector, students of journalism and communication sciences, and all those who lived through or want to get to know up close the adventure of the first Catalan-language newspaper of the democracy. It is an essential work for anyone who wants to understand the relationship between press, language, and identity.\u003c\/p\u003e\n\u003ch3\u003eWhat this book offers\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003eA privileged and multifaceted view of the history of the newspaper \u003cem\u003eAvui\u003c\/em\u003e from the perspective of those who led it.\u003c\/li\u003e\n\n\u003cli\u003eDetailed historical and political context that helps to understand the evolution of the media in Catalonia.\u003c\/li\u003e\n\n\u003cli\u003eUnpublished testimonies and personal anecdotes that humanize the trajectory of a journalistic enterprise.\u003c\/li\u003e\n\n\u003cli\u003eReflection on the future challenges of the Catalan press and its social function.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eTechnical Specifications\u003c\/h3\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Various authors\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e Cossetania\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e Catalan\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eCollection:\u003c\/strong\u003e Diari Avui - 50th Anniversary\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eBinding:\u003c\/strong\u003e Paperback\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003ePublication date:\u003c\/strong\u003e May 2026\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eNumber of pages:\u003c\/strong\u003e 240\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 693 g\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003ch3\u003eEditorial Review\u003c\/h3\u003e\n\u003cp\u003eA choral and documented work that offers a unique perspective on half a century of journalism in Catalan. The diversity of voices and the depth of the testimonies make this book a valuable source of reference for historians, journalists, and any reader interested in the recent memory of Catalonia. Its structure, which combines historical narrative with personal experience, makes it both rigorous and accessible.\u003c\/p\u003e","brand":"COSSETÀNIA EDICIONS","offers":[{"title":"Default Title","offer_id":53405085237595,"sku":"9788413565798","price":22.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1018\/0650\/6331\/files\/978841356579.jpg?v=1781822821","url":"https:\/\/kalamobooks.com\/en\/products\/9788413565798","provider":"Kalamo Books","version":"1.0","type":"link"}